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Concord Real Estate Team > For Sellers
Selecting An Agent
- The first step in finding an agent is to look for someone who is familiar with your area. This can be accomplished by asking neighbors for referrals, taking note of area signs and looking in your local newspaper. Location specialization is the key to a good agent for selling your home.
- Once you've compiled a list, talk to five or six agents on the telephone to get a feel for people who seem easy to work with and knowledgeable. Have a list of your questions prepared and be ready to take notes.
- Evaluate all of your contacts, then call back the three you felt best about to set up a listing presentation appointment.
- Ask the agents to provide you with a Comparative Market Analysis (CMA) for your property. This information will include comparable homes that have sold in your neighborhood during the past year, their prices, and any special features. It should also include comparable homes that are currently listed in your neighborhood, their prices and features. This will enable you to determine the average sales price, number of homes sold and number of days on the market for your neighborhood. These numbers will help you analyze the market, whether or not you should try a high asking price and how long before you may have to consider reducing your price.
- An agent should provide you with information on their agency and themselves with references. Look for at least two years in operation for the agent and five for the company.
- A good agent should be able to provide you with a marketing plan specifying exactly what steps he or she will take to sell your home. You will also want to ask how you will be kept informed of any information the agent receives and any action taken toward the progress of selling your home.
- Inquire about advertising, promotions, flyers and any other marketing tools that will be utilized in the selling of your home.
- Wait until you've heard what all three agents have said, and give yourself some time to think it over. You should never feel pressured to sign anything.
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Concord Real Estate Team, For Sellers, Selecting An Agent |
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